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3 Different Reasons to Give SEO Another Try

If you, like me, are an SEO salesperson, or if you are in account management, you have definitely heard it. Likely even the other members of your agency have heard it as well. To what am I referring? To the SEO Rip Off/Blackhat Story, of course. Though the details of the story may change prospect to prospect, there are a few standard elements that always seem to be present They are: 1) My past SEO company charged me an arm and a leg, and they didn’t get results. 2) My past SEO company took my money, and I just never heard from them again. 3) My past SEO company was doing really great for me then we got slammed with a Manual penalty from Google, and I found out that my agency was doing black hat SEO. These are all very unfortunate occurrences that happen too often. However, each of these need not be the coffin nail for your SEO hopes. There are reasons to seek out a good SEO company. Today, we will examine three of them that correspond.......read more...

7 Tools You Should Use For Landing Page Optimization

As anyone who’s run a campaign before knows, landing pages are an essential component of making money. For all landing pages, the end goal is to drive a high conversion rate, and to do so, that landing page has to be killer. In addition to working with an agency or consultant to ensure your landing pages are effective, there are also a handful of online resources that provide key insights about how users respond to your digital marketing efforts. These 7 tools are the most exceptional resources for landing page optimization and will help you keep your campaign on track. read more...

What should we expect in the next few months in terms of SEO for Google?

The Importance of Manual Link Building and why it should not be automated

There are certain goals that always seem to stay on the priority lists of brands and businesses. Drive traffic? Definitely. Grow the brand? A must. Develop relationships with consumers and other businesses? Absolutely. All of these factors are crucial to any given brand’s success and long-term achievement, and finding ways to address all of these goals is a necessity. One of the most fundamental and widely performed strategies used to work on such goals is link building. A practice known to fuel site traffic, link building tends to be used by brands and businesses to leave a trail of bread crumbs across the internet leading back to their own page. While that’s not necessarily a bad way of looking at the SEO practice, it does take away from the emphasis that should be placed on the importance of manual link building with quality in mind. read more...

6 Tools You should use while performing SEO audit

Lorem Ipsum is that it has a more-or-less normal distribution of letters, as opposed to using 'Content here, content here', making it look like readable English. Many desktop publishing packages and web page editors now use Lorem Ipsum as their default modelThe importance of performing SEO audits to prepare for a campaign as part of regular site maintenance cannot be understated. Perhaps the most important benefit to performing SEO audits is that they assess how your website is performing from a technical angle, revealing weak spots and points of improvement worthy of your immediate attention. This is important because your website’s ranking is largely dependent on how easily a search engine crawler can navigate through your website and understand what it’s about. Having killer content won’t do you much good if there are hiccups in your website code, loading speed, or other back-end issues. Below are six of the best tools, which can be used alone or in combination, to determine whether or not the technicalities and performance of your website are in good standing. text, and a search for 'lorem ipsum' will uncover many web sites still in their infancy. Various versions have evolved over the years <........a href="http://www.highervisibility.com/blog/6-tools-everyone-performing-seo-audits-should-be-using">read more...