Simple design and easy interface

The most primary reason why people prefer WordPress over Joomla and Drupal is the simple design and easy interface. Moreover, there is no requirement to learn about HTML, PHP, CSS, and more to use WordPress.

These are all complex subjects, and not everyone is capable of understanding all of them. Besides, using WordPress means you don’t have to understand the details of coding. Several template options or help from a web developer can help you with some excellent custom web designs.

Innovative and reliable

One of the best factors about using WordPress is that there is no need to manually updating this platform from time to time. Instead, the AI on which WordPress is built is super innovative and capable. Therefore, you will find it installing the latest technology, user requirements, trends, and updates all on its own.

On the other hand, auto-update at all times means that the CMS is always in excellent condition. There is the regular addition of exciting and useful features. Moreover, the promptness of WordPress leads it to solve all complicated problems at once.

Excellent flexibility

There are over 22k plugins and a few thousand themes which means that you are spoilt for choice. Moreover, it is not a challenge with so many options if you want to modify and improvise your website’s look from time to time.

On the other hand, the plugins ensure that the WordPress platform is always adept with the ongoing online trends. The best example of a WordPress plugin is the Yoast SEO, which is the best to ensure that the content you are publishing is relevant enough to rank well on the SERP.

Installing a WordPress plugin requires not more than a few minutes only. If you are planning to install any WordPress plugins, you must ensure it is the latest version. It is even better to spend some time checking out the real purpose and reviews of the specific plugin.

Advanced SEO Tools

What is online content without proper SEO? With WordPress, ensuring what goes on your website is relevant is a cakewalk. The Yoast SEO plugin is fantastic and prompts you regarding different problem areas.

With the focus keywords, there is a readability checker, which means that the content now looks even better. Starting from the usage of proper KWS to inserting tags and links, there is so much more.

Moreover, the readability checker prompts you regarding lengthy sentences, excessive passive voice, and the like. There remains no question why a person will want to choose any other platform over WordPress with all these benefits.

Incredible structure

The structure of WordPress is yet another USP of this platform. It is how the platform is built that makes it the best one when it comes to SEO. Moreover, any website with an easy interface and structure will have a better loading speed. As a result, visitors will more likely stay on the website for a longer time.

Scalability

WordPress is a super-dynamic platform that is capable of growing along with your business. Therefore, even if you start with a simple website, you can keep adding more modules, pages, and blogs as and when you want. Apart from this, several plugins will help you to manage SEO, control analytics and comments, and more. The security of your website is also a priority with a two-step authentication process on WordPress.

Open-source

Apart from being a free platform, thanks to the GNU General Public License, WordPress comes as an open-source. It means when you download the platform, modification as per your requirement is allowed. Moreover, the additions and alterations that you make may also become part of the CMS. Of course, the WordPress development team will decide the potential of your suggestions before approving them.

Beneficial for ecommerce

The majority of users do not choose WordPress for their ecommerce stores. Instead, other platforms such as Shopify, Magento, Prestashop, and others become the first choices. However, WordPress is a comprehensive and highly potential platform that can work for your ecommerce store too. You will have to install and configure a few plugins such as the Shopify tab, MarketPress, or the WP eCommerce.

Adding posts and pages is easy.

As mentioned earlier, the UI and design of WordPress is its USP. Therefore, whenever you want to add a new post to your website, it is super easy. There is a tab on the home page that says “add new,” and clicking on that will direct you to the publishing page. The same is the case when you want to add a separate tab. There is an easy option for that too.

Community support

Not only is WordPress open-source, but it has a vast community of users. Therefore, you can always depend on the community for any WP-related support and reviews.

The ones mentioned above are the primary benefits of why companies choose WordPress over any other similar platform. Several other convincing reasons will justify the demand. If you have anything in mind too, let us know about it!